Let’s be honest — healthcare has lost its way.

For most people, getting care feels more like a chore than a comfort. It’s confusing, expensive, and full of red tape. You need a referral to get a test, a preauthorization to see a specialist, and a small fortune to cover your deductible before anything even happens.

So what do we do?

We stop going. We “wait it out.” We tell ourselves it’s not that bad.

And the very thing meant to protect our health ends up standing in the way of it.

That’s what drove us to build Benefit Airship. It’s why we created BASE, short for Benefit Airship Essentials.

BASE isn’t another insurance plan. It’s a better way to experience healthcare. It’s built around you instead of paperwork, waiting rooms, or unpredictable costs.

It’s the foundation for everything we believe healthcare should be: personal, accessible, and actual care.

This is What We Mean

We looked at what was broken in the health system and asked a simple question: Why does health insurance get more attention than health care itself?

Insurance should be the tool that helps you pay for care. But somewhere along the way, it became the gatekeeper. The payor started calling the shots. The patient and the care they need got lost in the shuffle.

When the payor becomes the gatekeeper, healthcare stops being about care. It becomes about cost. We’re so entrenched in this design we actually see this as normal, instead of absurd.

Benefit Airship wanted to build something that turns that equation around. We believe care should be at the forefront again.

We started with BASE.

Healthcare vs. Health Insurance: The Tail Wagging the Dog

Think about it.
Insurance is supposed to support healthcare, not define it.

But when you put insurance first, you add a middleman to every decision. It slows things down. It complicates the process. And it adds layers of cost that don’t actually make anyone healthier.

You shouldn’t have to wonder if seeing your doctor will set you back financially. You shouldn’t have to guess what’s covered or wait three weeks for a “network confirmation.”

That’s not care. That’s chaos.

So we flipped it.

At Benefit Airship, we put healthcare first — where it belongs. Insurance is still part of the picture, but it’s no longer the driver. Your health is.

Introducing BASE: Benefit Airship Essentials

BASE is the most innovative healthcare plan in the last 120 years because it starts with the thing that matters most: the care itself.

BASE gives you direct access to almost everything you’ll ever need for your health:

• Virtual Primary and Urgent Care

• 14+ Specialists (from cardiology to neurology to oncology)

• Mental Health Therapy

• Dental & Vision

• Rx, Labs, & Diagnostics

• Medical Supplies & Alternative Medicine

It covers 98% of the services people actually use — all in one seamless system.

And unlike traditional telehealth, all BASE physicians are part of the same medical group. They collaborate in real time, share your health information, and coordinate your care like a true team.

It’s not just “talking to a doctor.” It’s having a connected care network that works together for you.

Real Care, Real Stories

The real difference with BASE is how it feels — and what happens when you need care most.

One of our members shared her experience recently. Her story says everything about why we built BASE.

“I woke up and half my face was swollen — like I’d swallowed half a softball. I was terrified because something was clearly wrong, and I had a trade show to be at in two days.

I didn’t even have to get out of bed to start my care. I pressed the app and was on the phone with a doctor in seconds. This isn’t telemedicine — these doctors know me. I’d already done my primary care review, so the doctor on call had my history, my prescriptions, everything.

They recognized the problem immediately. My doctor stepped away for a moment and came back with a dentist and an internal medicine specialist. The three of them were on the call together, consulting in real time. They determined it was a blocked salivary gland and provided a prescription for antibiotics and pain medication. They also walked me through a few techniques to reduce the swelling and clear the blockage.

I was back to normal by my trade show. What amazed me most was that my primary care doctor actually followed up with me on Monday — without me reaching out. I’ve never had a doctor care that much. Oh and my cost was $0!”

That’s what happens when healthcare works as a team. It’s not transactional. It’s personal.

What Care Looks Like with BASE

You can see your primary care doctor in 1–3 days (the national average is 29). Urgent care connects in under 10 seconds. Every virtual specialist visit costs $0.

And there’s no limit on how often you can use it.Imagine having your care team ready whenever you need them. You don’t have to worry about bills, forms, or approvals. That’s the peace of mind BASE delivers every day.

When Healthcare and Insurance Work Together

BASE by itself is an incredible healthcare foundation, but when you pair it with a Benefit Airship Health Insurance plan, it gets even better.

Your BASE physicians coordinate everything:

• Order labs and diagnostics

• Refer you to in-office specialists

• Review results

• Handle billing and insurance paperwork
  
  

They make sure your coverage works for you, not against you. It’s like having a doctor who not only cares for your health, but also protects your peace of mind.

Mental Health: Care for the Whole You

One of the most powerful parts of BASE is its mental health support.

Unlimited therapy and counseling sessions at $0 per visit, all from the privacy of your own home. No stigma. No barriers. Just help when you need it.

It’s our most used and most loved service — and for good reason. Because good mental health is the foundation for everything else in life.

Transparent. Simple. Empowering.

BASE is not insurance. It’s healthcare. That means no hidden fees, no fine print, and no surprise bills.

For $59 a month per person or $89 a month per family, you get full access to comprehensive care that’s convenient, affordable, and ready when you are.

That’s less than what most people spend on streaming services or coffee runs — for something that actually improves your life.

A New Foundation for Health

We built BASE to start a movement — to rebuild healthcare from the ground up. It’s not about replacing insurance. It’s about reclaiming care. It’s about saying yes to better access, yes to better service, and yes to taking control of your health again.

Healthcare doesn’t have to be broken. It just needs people who believe it can be better. That’s what we believe. That’s what Benefit Airship stands for. And that’s what BASE delivers — every single day.

Your Invitation to Join the Change

If you’ve ever felt like healthcare forgot who it’s for, BASE was made for you.

It’s healthcare that listens.
It’s care that connects.
It’s change that starts with you.

Join us. Be part of the movement to make healthcare human again.

Get BASE today at BenefitAirship.com — and experience what care feels like when it’s finally done right.